Articles tagged with: Email Marketing

Mobile Connectivity

Written by Jeff Messineo on Monday, 25 March 2013. Posted in Articles, Web Development

Mobile Connectivity

17% of cell phone owners do most of their online browsing on their phone.

88% of U.S. adults own a cell phone of some kind as of April 2012, and more than half of these cell owners (55%) use their phone to go online.

Growth in the use of all mobile devices and the necessity to provide readable content for your prospects and customers cannot be overstated.

Is Email the Forgotten Workhorse?

Written by Jeff Messineo on Thursday, 28 June 2012. Posted in Marketing & Advertising, Articles, E-Mail Marketing

Is Email the Forgotten Workhorse?

Lost among much of the justifiable social media hoopla, Email has been the forgotten mare back on the farm. Often underappreciated, much too often ignored, this work horse continues to deliver.

Open rates are up 12.6%  year over year according to Epsilon and the Direct Marketing Associations Email Experience Council. This number puts email open rates overall at 26.2% industry wide.