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Swift Media | Business Development
Swift Media is an Orange County Website Developer, Internet Marketing Expert since 2000.
Orange County, Website, Design, Development, Marketing
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Business Development Tag

Our founder, Jeff Messineo, was interviewed by radio host Ann Herr on KUCI, Operation Community Stimlus about Swift Media and his involvement with different non-profits in the area and how this community involvement benefits everyone. Give it a listen! (The interview runs about 27 minutes - I...

Niche vs. Growth. When does it become apparent that a niche has grown to its full potential? In days, months, years? The value of our offering appeals to a limited number of people or businesses for various reasons. The fact is" we must decide if what...

Continued practice breeds excellence. The effort and repetition of a task done many times creates a certain rhythm and ability that can be achieved no other way. Playing guitar, baseball, crochet or web designing (learning and practicing a different language) are all pursuits that are improved...

Digging and turning the earth. Adding nutrients and planting seeds. Spring provides the opportunity to tap into a process that predates recorded time: growing food so that it can be harvested. Is our work at sales and marketing, particularly websites, any different?
Websites are facing the next revolution in their evolution: Mobile. We have come to terms with the fact that businesses have to have a website to represent their image and interests. However, with 50% of our country walking around with a smartphone in their pocket or purse, it is necessary to be able to deliver that website to a portable device. The device could be a tablet or a phone but the reality is, these varying screen sizes require a flexible approach to your website design. This is where responsive design comes on stage. At Swift Media, we like to call it Fat Thumb Design.

I have been blessed to work with more than my fair share of excellent companies.

Some state their excellence with clarity in their values; others use it as a mantra for their daily efforts. However, the truth of it is, none are excellent by merely stating it.

Excellence begins with a state of mind but proves itself in constant effort.

In recognition of the 40 year anniversary of Apollo 11 landing on the moon, I will focus on the need to set challenges for your business and yourself. "We choose to go to the moon in this decade . . . not because it is easy...