Client Acquisition and Retention
Advertising, Marketing and Sales are closely linked in our businesses. In fact, each of these functions can and should replace each other within...
25 January, 2023
Masonry
A Blossom Doesn’t Always Mean Fruit
Have you ever had a fruit tree? Or a garden? Nature can be humbling. As the first hint of spring hit weeks ago, fruit trees began...
03 May, 2022
Sure There’s Water, But Is It Safe To Drink?
There is a biological, self-preservative instinct in our need to go back to the same creek or well. Our reptilian brain makes the...
25 April, 2022
Take The First Step
"A journey of a thousand miles begins with the first step." Considering a web site redesign project can seem a daunting task for most...
15 April, 2022
Planting Seeds
Digging and turning the earth. Adding nutrients and planting seeds. Spring provides the opportunity to tap into a process that predates recorded time: growing food so that it can be harvested. Is our work at sales and marketing, particularly websites, any different?
08 April, 2022
Teamwork: No One Goes It Alone
A great aspect of baseball is the need to combine split second strategy with collaboration and performance. On defense, it’s often necessary to catch...
31 March, 2022
Working With A Dull Blade?
Are you creating opportunities for your operation? When selling a product or service, a web property represents a powerful opportunity to excite, engage and...
24 March, 2022
What’s Coming Around the Bend?
We (owners, bosses, managers) are always attempting to peer around the next bend when making business projections. Are we looking at another dip?...
15 March, 2022
A Recipe For Success
A great recipe somehow always becomes greater than the sum of its parts. We mix together some flour, butter, sugar and water and...
07 March, 2022