You're the curious type!
Contacting Your Customers
Swift Media is an Orange County Website Developer, Internet Marketing Expert since 2000.
Orange County, Website, Design, Development, Marketing
post-template-default,single,single-post,postid-15681,single-format-standard,bridge-core-3.1.7,qode-page-transition-enabled,ajax_fade,page_not_loaded,,side_area_uncovered_from_content,qode-child-theme-ver-1.0.0,qode-theme-ver-30.4.2,qode-theme-bridge,qode_header_in_grid,wpb-js-composer js-comp-ver-7.6,vc_responsive

Contacting Your Customers

Contacting Your Customers

There was an old saw in sales, along the lines of Zig Ziglar or Tom Hopkins, that it takes seven – ten touches to convert a prospect.

In these days of non-stop communication, I would argue it may take up to twice that number. Now, we can define a touch as more than a sales call or advertisement but to include a LinkedIn, Twitter or Facebook post; even a company newsletter or marketing email. If you stepped back and assessed the number ways you reach out to your customers and prospects, have you considered if you’re reaching out in a myriad of ways?

The use of multiple mediums can create a situation where you are not inundating your customer / client with hard core sales tactics (although we all know we have to have sales) but , done well, we can create an educated and interested partner where both parties benefit.

After all, a successful business and a successful life requires fairness. If we both win, we both win!

Reach out, let me know how we can help. We love work!

No Comments

Sorry, the comment form is closed at this time.