Reliability is not a sexy trait. Cinderella didn’t fall for Prince Charming for his reliability. Aggressive Venture Capitalists don’t fund a business because of its reliability. Reliability is a trait that is often overlooked. Reliability isn’t dramatic. It’s far from a Ferrari and doesn’t cut a...
Taking care of your website can fall pretty low on the list of priorities for a small business. Bills to pay. Bills to write. Sales to make. Delivery. Tack on having to chase down Jimmy Webguy to change an "an" to an "and" on the...
Does your new website designer have a plan for what will happen to the old web pages you have sweated over all these years? Most importantly, have they considered what will happen when those pages are no longer there for your customers who have bookmarked these...
As the Roman poet Ovid says it. For us English speakers, it translates to "Time, the devourer of all things." Eventually, time catches up to our technology. When I think about monks spending most of their waking hours copying texts from sheepskin to sheepskin, I can't...
[caption id="attachment_14957" align="alignleft" width="250"] Early morning runner, near Douro river in Portugal (Black and White)[/caption] Marketing is a lot like training for a big race. All those hours getting up early and running, particularly when you don’t want to, in an effort to improve your stamina,...
"Youth is wasted on the young." ~ George Benard Shaw Social media is a place where the young'uns may not be the only ones gathering 'round. According to the Pew Trust, "Social networking use among internet users ages 50 and older has nearly doubled—from 22% to 42% over the...