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jeff.messineo
Swift Media is an Orange County Website Developer, Internet Marketing Expert since 2000.
Orange County, Website, Design, Development, Marketing
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Author: jeff.messineo

In the days when "Hang out your shingle" came into common usage, the phrase applied to a business putting a sign , or a 'shingle', outside the business to advertise the availability of a product or service. Today, that shingle hanging outside your door is your website. A solid, interesting, useful presentation of your business isn't a 'nice to have' it is a 'must have'.

Lost among much of the justifiable social media hoopla, Email has been the forgotten mare back on the farm. Often underappreciated, much too often ignored, this work horse continues to deliver. Open rates are up 12.6% year over year according to Epsilon and the Direct Marketing...

Imagine you are a third grade elementary school teacher. One student turns in his math homework neatly completed with all extra work on an attached sheet of paper (because they are asked to, "Show their work"). The next student turns in a sheet with some questions answered,...

At one time Route 66 was the height of technology. It was a paved highway that connected the West from Chicago to Los Angeles in a time that still saw many dirt roads and few fully planned routes to travel by car. We take our...

Swift Media takes operational efficiency seriously for our company and our customers by improving the processes by which we deliver our product and by creating novel ways of using website technologies for business. As bees constantly work to gather pollen to the betterment of the hive,...

New! Fresh! Exciting! We all love experiencing something new. One of the most enticing parts of running a technology business is the opportunity to develop and work with new technologies constantly. Swift Media has a new addition to our technology bundle: The Mobile Website. When developing a new...

As time runs out on the year of 2011, many of us have a tendency to take the foot off the gas pedal. I'm speaking up in defiance of that tendency. At Swift Media, we're finding that these times can be the most rewarding. The end...

We (owners, bosses, managers) are always attempting to peer around the next bend when making business projections. Are we looking at another dip? Are things going to take off? How does that affect my budget and cash flow? The fact is: The only thing we can...

Reliability is not a sexy trait. Cinderella didn’t fall for Prince Charming for his reliability. Aggressive Venture Capitalists don’t fund a business because of its reliability. Reliability is a trait that is often overlooked. Reliability isn’t dramatic. It’s far from a Ferrari and doesn’t cut a...

Taking care of your website can fall pretty low on the list of priorities for a small business. Bills to pay. Bills to write. Sales to make. Delivery. Tack on having to chase down Jimmy Webguy to change an "an" to an "and" on the...